Malú Benavides Robles is the Co-Founder of InspirArte – Sumaq Tika, a designer brand that works to develop Andean embroidery, empower artisans, and revalue the art of the Maquinaska technique. She also works in corporate affairs at Backus-Sabmiller in Perú, where she leads the company’s sustainable development program in Cusco and works on the implementation of social marketing projects. Malú has a Bachelor’s degree in Communications from the Universidad Nacional de San Antonio Abad del Cusco.